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AN ANALYSIS INTO THE IMPACT OF STANDARDS ON THE OPERATION OF SLOVENIAN COMPANIES

    Chart 3 shows that the highest external motive for purchase is not legislation,
    as assumed, but the customer. Companies adjust their operations to match the
    needs of the customer; hence, we can make the conclusion that, in Slovenia,
    standards are implemented primarily because of their compatibility role in
    international business. Statistical analysis shows that, in this respect, there are
    no differences with regard to company size, since SMEs buy standards as well,
    mainly on customer request. Differences between the groups have no
    statistical significance.

Chart 3: External motives to purchase standards

Claims                                                    0.5
Because required by the customer.                       -0.16
Because prescribed by consumer protection regulations.  -0.07
Because required by law.

                                                                                        0

Average value of responses: 0 - neutral attitude; positive value - agreement with the claim;
negative value - disagreement with the claim.

    Companies, regardless of their size, feel the impact that the use of standards
    has on their operations; however, there are noticeable differences between
    the groups (Kurskal-Wallis H Test: P=0.016, N=186). Small, medium and large
    enterprises feel greater impact on productivity, while micro enterprises do
    not feel this impact so intensely. The Mann-Whitney U Test confirms the
    differences between micro and large enterprises (P=0.004, N=101; See Chart
    4). Export-oriented companies feel a higher impact of standards on
    productivity, but the difference between the two groups has no statistical
    significance (Kurskal-Wallis H Test, P=0.303, N=192).

    The companies point out that the use of standards has various effects on their
    operations (see Chart 5). The companies, regardless of their size, share unani-
    mous opinion that standards have a positive impact on their image,
    and likewise, a positive impact on exports.

30                                                      SIST - SLOVENIAN INSTITUTE FOR STANDARDIZATION
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